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5 Social Media Myths Busted…

5 Social Media Myths Busted…

by Jackie Appleby | Dec 1, 2020 | Business Strategies, From the desk

Social media marketing is a powerful marketing technique, but it’s also misunderstood. In its simplest form, social media is a way to connect with old friends from childhood or college and a way to share snippets of your daily life. In its more complex form, social...
Marketing for Coaches –The Importance of a Great Brand

Marketing for Coaches –The Importance of a Great Brand

by Jackie Appleby | Nov 15, 2020 | Business Strategies

As part of your Marketing for coaches toolkit, the importance of a great brand is high on the list of strategies. When we talk about branding in a business sense, the first things people think of are logos and colour palettes. While these are important elements to a...
Marketing for Coaches – Relationship Marketing

Marketing for Coaches – Relationship Marketing

by Jackie Appleby | Nov 1, 2020 | Business Strategies

Relationship marketing is one of the many marketing tactics a coach should have in their overall marketing strategy. Why? Because people purchase from those who they know, like, and trust. People want to know that you’re a real person with real feelings instead...
Networking Tips: How to Find Leads on LinkedIn Naturally

Networking Tips: How to Find Leads on LinkedIn Naturally

by Jackie Appleby | Oct 15, 2020 | Business Strategies

With more than 706 million members, LinkedIn may seem like the pot of gold at the end of your rainbow. Who wouldn’t want the opportunity to sell their product or services to 706 million people? Let’s remember, however, that to find leads on LinkedIn is NOT about...
5 Things to Know About Finding Clients on LinkedIn

5 Things to Know About Finding Clients on LinkedIn

by Jackie Appleby | Oct 1, 2020 | Business Strategies

If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; solopreneurs looking for...
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