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Marketing for Coaches –The Importance of a Great Brand

Marketing for Coaches –The Importance of a Great Brand

by Jackie Appleby | Nov 15, 2020 | Business Strategies

As part of your Marketing for coaches toolkit, the importance of a great brand is high on the list of strategies. When we talk about branding in a business sense, the first things people think of are logos and colour palettes. While these are important elements to a...
Marketing for Coaches – Relationship Marketing

Marketing for Coaches – Relationship Marketing

by Jackie Appleby | Nov 1, 2020 | Business Strategies

Relationship marketing is one of the many marketing tactics a coach should have in their overall marketing strategy. Why? Because people purchase from those who they know, like, and trust. People want to know that you’re a real person with real feelings instead...
Networking Tips: How to Find Leads on LinkedIn Naturally

Networking Tips: How to Find Leads on LinkedIn Naturally

by Jackie Appleby | Oct 15, 2020 | Business Strategies

With more than 706 million members, LinkedIn may seem like the pot of gold at the end of your rainbow. Who wouldn’t want the opportunity to sell their product or services to 706 million people? Let’s remember, however, that to find leads on LinkedIn is NOT about...
5 Things to Know About Finding Clients on LinkedIn

5 Things to Know About Finding Clients on LinkedIn

by Jackie Appleby | Oct 1, 2020 | Business Strategies

If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; solopreneurs looking for...
Outsourcing Statistics for Coaches (Infographic)

Outsourcing Statistics for Coaches (Infographic)

by Nihal Amin | Sep 15, 2020 | Business Strategies

As a coach, have you ever wondered if you’re the only one finding it difficult to deal with all the facets of your business? While it can be very satisfying to be a Jack of all, it is unfortunately not really possible to be a Master of all, and this is where the...
Social Media for Coaches – Creating Consistency

Social Media for Coaches – Creating Consistency

by Jackie Appleby | Sep 1, 2020 | Business Strategies

Increasing your brand recognition So, you’ve created your overall marketing strategy and plans, including Social Media. And in that process, you have identified increasing brand recognition as a goal. Well, a big part of achieving this goal is consistency. ...
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