SEO or Search Engine Optimization, for Small Business is, in itself, a huge topic. It has many intricate strategies that can lead you down a rabbit hole. There are advanced SEO techniques that would usually require the assistance of an SEO expert or SEO agency....
As part of your Marketing for coaches toolkit, the importance of a great brand is high on the list of strategies. When we talk about branding in a business sense, the first things people think of are logos and colour palettes. While these are important elements to a...
Relationship marketing is one of the many marketing tactics a coach should have in their overall marketing strategy. Why? Because people purchase from those who they know, like, and trust. People want to know that you’re a real person with real feelings instead...
With more than 706 million members, LinkedIn may seem like the pot of gold at the end of your rainbow. Who wouldn’t want the opportunity to sell their product or services to 706 million people? Let’s remember, however, that to find leads on LinkedIn is NOT about...
If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; solopreneurs looking for...
As a coach, have you ever wondered if you’re the only one finding it difficult to deal with all the facets of your business? While it can be very satisfying to be a Jack of all, it is unfortunately not really possible to be a Master of all, and this is where the...
